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Magazines

Research World (October 2011)

In this issue we look at how the digital and mobile revolution is impacting consumer insights.

Catalogue: Research World 2011
Author: ESOMAR B.V.
October 15, 2011
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Citation

B.V., E. (2011a, October 15). Research World (October 2011). ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/research-world-october-2011-


Research papers

How has the Internet changed research?

Marshall McLuhan said the 'medium is the message', but in the early days of online research the common call was that the Internet was just another data collection medium and that it was not going to change research, it was simply improving things...

Catalogue: Congress 2006: Foresight
Author: Ray Poynter
September 17, 2006
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Citation

Poynter, R. (2006a, September 17). How has the Internet changed research?. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/how-has-the-internet-changed-research-